Food truck demand is such a hot business that Big Apple Pizza is adding a new one: Big Apple Deli.
Owner Pat O'Sullivan expects the newest truck, currently getting painted and customized, to be ready for the June 1 seasonal opening of Lunch on the Plaza in Freimann Square.
Big Apple Deli will serve “classic New York-style sandwiches,” said O'Sullivan, who also hails from the Empire State. “Fresh roast beef and ham will be sliced in front of you.” They'll be made with homemade bread. Classic macaroni and cheese and more will fill out the menu.
Big Apple Pizza, 1130 N. Wells St., serves lunch only on Fridays when it's open 11 a.m.-10 p.m. now during food truck season and 4-10 p.m. Monday-Thursday and Saturday. O'Sullivan said he can't staff both the former Richard's Bakery building and the food truck with his 10-person crew. Last year the business, which had been known as Richard's Bakery & Big Apple Pizza for a couple of years, shut down the bakery side to focus on the pizzas.
And pizza is where it's at as the truck is booked constantly. O'Sullivan has added two more employees just for the deli truck. “Wherever the people are, that's where we go,” O'Sullivan said.
When booking, event organizers must ensure that the truck makes $500 in sales during a two-hour event Mondays-Saturdays and $1,000 Sundays or make up the difference, O'Sullivan said.
Depending on the event, hungry patrons might see one or both trucks. Could the deli truck business impact his brick-and-mortar business? Nothing is changing “as of right now,” O'Sullivan said.
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