Hostess Brands is selling Twinkies, Ding Dongs, Ho Hos and other brands to Apollo Global Management and Metropoulos & Co. for $410 million. Evan Metropoulos, a principal of the latter firm, said in an interview that he wants to have the snack cakes back on shelves by June and that the brands could benefit from new flavors and other product extensions.NEW YORK — Lululemon has yanked its popular black yoga pants from store shelves after it found that the sheer material used was revealing too much of its loyal customers. It’s warning that the withdrawal will cause a shortage of the extraordinarily popular – and expensive – clothing items, which make up make up about 17 percent of all women’s pants and crop pants in its stores.NEW YORK – Coca-Cola is taking bottled water and doing what it does best – giving it some bubbles and flavor. Atlanta-based Coca-Cola confirmed Monday that it would introduce a line of zero-calorie, carbonated, fruit-flavored waters called "Fruitwater" starting April 1. The drink will be part of Coca-Cola’s Glaceau unit, which makes other pricier bottled waters such as Vitaminwater and Smartwater.
Unlike the zero-calorie version of Vitaminwater, which is made with the natural sweetener stevia, Fruitwater will be sweetened with the artificial sweetener sucralose, best known as Splenda.